Drivers and Hurdles

 

What is it?

Drivers and hurdles is an exercise to help you identify where to concentrate your energies for most effect in the next stages of your project.

What is for?

Use this method to understand people's perceptions, manage their expectations and identify where to concentrate resources for most effect.

How can I do it?

Gather together a diverse group of stakeholders in your project. Brainstorm what the workshop participants perceive to be the motivators (drivers) and barriers (hurdles) to a project's success. Collect the ideas on two separate sheets of paper. Establish what the project can and can't address, and agree which drivers it would be best to focus on in order to overcome the hurdles.